We are so excited to launch this year’s Safer Swimmer Pledge at Goldfish Swim School and to see our communities come together in the name of water safety and drowning prevention!

We launched the first annual Safer Swimmer Pledge in 2021, intending to spread awareness of water safety and drowning prevention beyond our four walls through swim lessons and community education. It was an instant hit! People across North America were pledging to be safer in and around the water, entering to win amazing prizes, and sparking donations to learn-to-swim programs and charities.

In the last 5 years, over 55,000 kiddos, parents, team and community members have taken the pledge, committing to being safer in and around the water. 27,000 of those pledges were made last year alone! Together, our Goldfish families and friends in 170+ communities have helped raise over $60,000 for learn-to-swim grant programs and initiatives focused on drowning prevention

But we’re not done yet! This year, we’re ready to make an even bigger splash with new partners, new prizes and BIG goals for water safety awareness!!

High Five to our Safer Swimmer Pledge Partners!

We’re so excited to welcome Great Wolf Lodge as one of this year’s partners! They know firsthand the importance of water safety, with their family-friendly indoor water parks operating year-round. Great Wolf Lodge will be helping us to spread water safety tips throughout the month of May and are offering families exclusive discount codes for their next family getaway (jump into the details below!).

We’re also partnering with Big Life Journal as our official Safer Swimmer Pledge Partner, who helps kids build confidence to make big waves — in the pool and in life!

Last but certainly not least, we’re joined this year by our philanthropic partner, Every Child a Swimmer (keep reading to learn more about them). 

These partners are enthusiastic about our mission and are ready to take on the challenge of raising awareness, collecting pledges and generating as many donations as possible to fuel our collective mission of creating safer swimmers!

Every Child A Swimmer: Making Waves for YOUR Community

Every Child A Swimmer has been an incredible partner to us already, combining forces with us to allow more than 2,000 underserved children to get access to swim lessons! 

This outstanding organization will help make sure that every pledge taken this year translates directly into swim lessons for children who need them, right in your own community — promoting both water safety and drowning prevention at a local level.

Here’s how it works:

💧$1 per pledge – Donated by the Goldfish Swim School Franchise to Every Child a Swimmer (ECAS)
💧Up to $10 per Great Wolf Lodge booking – Donated straight to ECAS when a pledge-taker books using their exclusive promo codes.
💧All donations stay local – If your local Goldfish Swim School collects 500 pledges, $500 will go directly back to your community in the form of learn-to-swim scholarships.

Our partnership with Every Child a Swimmer has provided swimming scholarships to over 1,200 kiddos!

How Great Wolf Lodge is Making Waves for Every Child A Swimmer

Our generous partners at Great Wolf Lodge are jumping in to give back and spread awareness about water safety. Here’s how they’re getting involved in this year’s Safer Swimmer Pledge

💧All pledge takers will receive a 40% off discount for a stay at one of GWL’s U.S. locations, with a $10 donation to Every Child A Swimmer per booking.

💧Families can also cash in on a 30% discount for a stay at one of their U.S. locations with code GOLDFISH, allowing the GWL team to donate $5 to Every Child A Swimmer per booking.

Thanks to Great Wolf Lodge, your family can enjoy a (discounted!) getaway AND help a child in your own community learn how to be safer in and around the water.

Great Wolf Lodge has joined Goldfish Swim School to spread water safety awareness throughout Water Safety Month.

WIN BIG with the Safer Swimmer Pledge!

We’re so excited to see how our Goldfish Swim School teams and members use their creativity and resources to promote this year’s pledge to spread water safety awareness! 

This year, pledge takers are in the running for… 

🏆 Grand Prize 

One lucky Safer Swimmer Pledge Taker will win the Grand Prize of one year of swim lessons, a Safer Swimmer Swag Bag, a 2-night stay at a U.S. Great Wolf Lodge Family Suite (up to 4 people) and the opportunity to be a Goldfish Golden Ambassador

🏆 3 Golden Winners

3 lucky pledge takers will receive 6 months of swim lessons, a Safer Swimmer Swag Bag and the opportunity to be a Goldfish Golden Ambassador!

🏆 15 Golden Winners

15 lucky pledge takers will win a Safer Swimmer Swag Bag plus a 3-month subscription to GrowthMinded from Big Life Journal — packed with fun, confidence-boosting resources to help kids thrive in and out of the water.

✨BONUS:✨ This year’s school with the most pledges will receive all Great Wolf Lodge donations and all Franchise Office pledge donations – earmarked for their community for Every Child A Swimmer scholarships. That’s a major impact for local families in need! 

Will Goldfish – Milford take the crown for the third year in a row, or will another Goldfish Swim School location rise to the top?! We love a little friendly competition! 

Over 55,000 individuals have learned how to be safer in and around the water since the first Safer Swimmer Pledge in 2021.

Take the Pledge. Make a Difference. 

Water safety is about more than swimming — it’s about saving lives. The Safer Swimmer Pledge is a promise to take the necessary steps to keep yourself and those around you safer while in or around the water.

Whether you’re a parent, a swim student, or a passionate community member — your pledge matters. And this year, it matters more than ever!

Let’s come together, one pledge at a time, and make waves that last a lifetime through swim lessons, water safety education, and support for drowning prevention programs!