In just the last 5 years, drowning rates in California have increased by 25.5%. Even worse, 75% of fatal drownings were children under the age of 5. As drowning is now the leading cause of injury-related death for children under 5 years old, we know exactly what the state needs to help these startling statistics start trending in a downward direction – water safety and swim instruction.


We know the importance of protecting children – we buckle them into a car seat when driving, put a helmet on them as they ride a bike, and even take precautions around our homes to ensure they’re safe. But, how are we protecting them from water accidents? Drowning prevention goes beyond locking the gate to the pool and putting a non-slip mat in the bathtub. Studies have shown that formal swim lessons can reduce the risk of drowning by 88% for children as young as one.


“If your child can crawl, they should be learning how to float on their back. If they can walk, they should be learning how to swim,” says co-founder and CEO of Goldfish Swim School, Chris McCuiston. “With access to water ubiquitous throughout California, we simply can’t wait to expand. We want to be part of the solution to the state’s needs.”


Entrepreneur Magazine and Franchise Business Review both have recognized Goldfish Swim School as the country’s Top Learn-to-Swim Concept. With more than 320 schools open or in development, franchisees across North America have seen the direct impact of swimming lessons on their communities. Goldfish Swim School has helped our franchisees to create safer swimmers and give families peace of mind while seeing the potential for a strong return on their investment.


If you’re an investor interested in learning more about our brand and available territories, reach out to our Franchise Development team to set up a time to chat!